Press Release - Ateliers deMonaco La Sirène

When Mrs Charlene Wittstock visited Ateliers deMonaco during our launch a couple of years ago, she jokingly asked when we were planning to launch a female collection. We promised her to start the development the next day, and…..we actually did. 

IDEA

La Sirene, a piece that celebrates our first entry in the women’s high end watch jewelry and which is named and inspired by Mrs Charlene Wittstock in honor of her marriage to HSH Prince Albert II of Monaco.

INSPIRATION

For the design of the dial we have used The King Protea (Protea cynaroides), the national flower of South Africa - home country of Charlene. It is a distinctive symmetrical form with the flower head in the genus. Importantly, the flower has adapted to survive tough conditions, including wild fires, and as such symbolizes resilience.

For the gemstones in the flower setting, we have chosen a light blue Topaz. This gemstone, together with its cousin aquamarine, is loved by women around the world for its fine blue shades which can complement almost any skin or eye color. Its light blue arouses feelings of sympathy, trust, harmony and friendship. Good feelings. Feelings which are based on mutuality and which prove their worth in lasting relationships. The blue is a divine, eternal color, because it is the color of the sky. Blue is also the color of water with its life-giving force, and importantly the Olympic swimming career of Charlene brought her in contact with her future husband! The stone was introduced in high end jewelry in the 1920-30s in magnificent set of necklace, earrings, bracelet and brooch using light and dark topazes to create dramatic contrast and light reflection. The topaz is reputed to ward off melancholy, bring wisdom and prevent its wearer from straying from the path of virtue.  All in all, what better combination to use to celebrate the beginning of a marriage!

THE WATCH

We developed a 39 mm 18K gold case vs. the 43mm and 44mm cases in the Grand Tourbillon XP and the Minute Repeater. For the movement, we created an accurate automatic movement with the use of contemporary materials like Silicium, and with the finishing you have come to expect from us, including the iconic deMonaco hand engraved rotor at the reverse side.

THE NAME

Ask anybody in the streets of Monaco and they will refer to Charlene is “La Sirène”, out of respect of her swimming achievement and some will add her deep azure-blue eyes.

LIMITED PRODUCTION

We will only produce in limited quantities, as it depends on our ability to find the appropriate gem stones.

Price: Depending on the gem stones, from €80.000

 

Below, you find high resolution photos (please click on the image to start download). For more information, visit our website: www.ateliers-demonaco.com, or contact me directly. Yours sincerely, 

Elisabeth van Pappelendam, PR & Operations Manager 
betty@ateliers-demonaco.com 

Ateliers deMonaco 
Palais de la Scala 
1, Avenue Henry Dunant 
98000 Monaco 
Telephone : +377 97975747




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